A Content Marketer's Guide to Data Scraping

As digital marketers, big data should be what we use to inform a lot of the decisions we make. Using intelligence to understand what works within your industry is absolutely crucial within content campaigns, but it blows my mind to know that so many businesses aren't focusing on it.

One reason I often hear from businesses is that they don't have the budget to invest in complex and expensive tools that can feed in reams of data to them. That said, you don't always need to invest in expensive tools to gather valuable intelligence — this is where data scraping comes in.

Just so you understand, here's a very brief overview of what data scraping is from Wikipedia:

    "Data scraping is a technique in which a computer program extracts data from human-readable output coming from another program."

Essentially, it involves crawling through a web page and gathering nuggets of information that you can use for your analysis. For example, you could search through a site like Search Engine Land and scrape the author names of each of the posts that have been published, and then you could correlate this to social share data to find who the top performing authors are on that website.

Hopefully, you can start to see how this data can be valuable. What's more, it doesn't require any coding knowledge — if you're able to follow my simple instructions, you can start gathering information that will inform your content campaigns. I've recently used this research to help me get a post published on the front page of BuzzFeed, getting viewed over 100,000 times and channeling a huge amount of traffic through to my blog.

Disclaimer: One thing that I really need to stress before you read on is the fact that scraping a website may breach its terms of service. You should ensure that this isn't the case before carrying out any scraping activities. For example, Twitter completely prohibits the scraping of information on their site. This is from their Terms of Service:

    "crawling the Services is permissible if done in accordance with the provisions of the robots.txt file, however, scraping the Services without the prior consent of Twitter is expressly prohibited"

Google similarly forbids the scraping of content from their web properties:

Google's Terms of Service do not allow the sending of automated queries of any sort to our system without express permission in advance from Google.

So be careful, kids.

Content analysis

Mastering the basics of data scraping will open up a whole new world of possibilities for content analysis. I'd advise any content marketer (or at least a member of their team) to get clued up on this.

Before I get started on the specific examples, you'll need to ensure that you have Microsoft Excel on your computer (everyone should have Excel!) and also the SEO Tools plugin for Excel (free download here). I put together a full tutorial on using the SEO tools plugin that you may also be interested in.

Alongside this, you'll want a web crawling tool like Screaming Frog's SEO Spider or Xenu Link Sleuth (both have free options). Once you've got these set up, you'll be able to do everything that I outline below.

So here are some ways in which you can use scraping to analyse content and how this can be applied into your content marketing campaigns:

1. Finding the different authors of a blog

Analysing big publications and blogs to find who the influential authors are can give you some really valuable data. Once you have a list of all the authors on a blog, you can find out which of those have created content that has performed well on social media, had a lot of engagement within the comments and also gather extra stats around their social following, etc.

I use this information on a daily basis to build relationships with influential writers and get my content placed on top tier websites. Here's how you can do it:

Step 1: Gather a list of the URLs from the domain you're analysing using Screaming Frog's SEO Spider. Simply add the root domain into Screaming Frog's interface and hit start (if you haven't used this tool before, you can check out my tutorial here).

Once the tool has finished gathering all the URLs (this can take a little while for big websites), simply export them all to an Excel spreadsheet.

Step 2: Open up Google Chrome and navigate to one of the article pages of the domain you're analysing and find where they mention the author's name (this is usually within an author bio section or underneath the post title). Once you've found this, right-click their name and select inspect element (this will bring up the Chrome developer console).

Within the developer console, the line of code associated to the author's name that you selected will be highlighted (see the below image). All you need to do now is right-click on the highlighted line of code and press Copy XPath.

For the Search Engine Land website, the following code would be copied:

//*[@id="leftCol"]/div[2]/p/span/a

This may not make any sense to you at this stage, but bear with me and you'll see how it works.

Step 3: Go back to your spreadsheet of URLs and get rid of all the extra information that Screaming Frog gives you, leaving just the list of raw URLs – add these to the first column (column A) of your worksheet.
 Step 4: In cell B2, add the following formula:

=XPathOnUrl(A2,"//*[@id='leftCol']/div[2]/p/span/a")

Just to break this formula down for you, the function XPathOnUrl allows you to use the XPath code directly within (this is with the SEO Tools plugin installed; it won't work without this). The first element of the function specifies which URL we are going to scrape. In this instance I've selected cell A2, which contains a URL from the crawl I did within Screaming Frog (alternatively, you could just type the URL, making sure that you wrap it within quotation marks).

Finally, the last part of the function is our XPath code that we gathered. One thing to note is that you have to remove the quotation marks from the code and replace them with apostrophes. In this example, I'm referring to the "leftCol" section, which I've changed to ‘leftCol' — if you don't do this, Excel won't read the formula correctly.

Once you press enter, there may be a couple of seconds delay whilst the SEO Tools plugin crawls the page, then it will return a result. It's worth mentioning that within the example I've given above, we're looking for author names on article pages, so if I try to run this on a URL that isn't an article (e.g. the homepage) I will get an error.

 For those interested, the XPath code itself works by starting at the top of the code of the URL specified and following the instructions outlined to find on-page elements and return results. So, for the following code:

//*[@id='leftCol']/div[2]/p/span/a

We're telling it to look for any element (//*) that has an id of leftCol (@id='leftCol') and then go down to the second div tag after this (div[2]), followed by a p tag, a span tag and finally, an a tag (/p/span/a). The result returned should be the text within this a tag.

Don't worry if you don't understand this, but if you do, it will help you to create your own XPath. For example, if you wanted to grab the output of an a tag that has rel=author attached to it (another great way of finding page authors), then you could use some XPath that looked a little something like this:

//a[@rel='author']

As a full formula within Excel it would look something like this:

=XPathOnUrl(A2,"//a[@rel='author']")

Once you've created the formula, you can drag it down and apply it to a large number of URLs all at once. This is a huge time-saver as you'd have to manually go through each website and copy/paste each author to get the same results without scraping – I don't need to explain how long this would take.

Now that I've explained the basics, I'll show you some other ways in which scraping can be used…

2. Finding extra details around page authors

So, we've found a list of author names, which is great, but to really get some more insight into the authors we will need more data. Again, this can often be scraped from the website you're analysing.

Most blogs/publications that list the names of the article author will actually have individual author pages. Again, using Search Engine Land as an example, if you click my name at the top of this post you will be taken to a page that has more details on me, including my Twitter profile, Google+ profile and LinkedIn profile. This is the kind of data that I'd want to gather because it gives me a point of contact for the author I'm looking to get in touch with.

Here's how you can do it.

Step 1: First we need to get the author profile URLs so that we can scrape the extra details off of them. To do this, you can use the same approach to find the author's name, with just a little addition to the formula:

=XPathOnUrl(A2,"//a[@rel='author']", <strong>"href"</strong>)

The addition of the "href" part of the formula will extract the output of the href attribute of the atag. In Lehman terms, it will find the hyperlink attached to the author name and return that URL as a result.

 Step 2: Now that we have the author profile page URLs, you can go on and gather the social media profiles. Instead of scraping the article URLs, we'll be using the profile URLs.

So, like last time, we need to find the XPath code to gather the Twitter, Google+ and LinkedIn links. To do this, open up Google Chrome and navigate to one of the author profile pages, right-click on the Twitter link and select Inspect Element.

Once you've done this, hover over the highlighted line of code within Chrome's developer tools, right-click and select Copy XPath.

 Step 3: Finally, open up your Excel spreadsheet and add in the following formula (using the XPath that you've copied over):

=XPathOnUrl(C2,"//*[@id='leftCol']/div[2]/p/a[2]", "href")

Remember that this is the code for scraping Search Engine Land, so if you're doing this on a different website, it will almost certainly be different. One important thing to highlight here is that I've selected cell C2 here, which contains the URL of the author profile page and not just the article page. As well as this, you'll notice that I've included "href" at the end because we want the actual Twitter profile URL and not just the words ‘Twitter'.

You can now repeat this same process to get the Google+ and LinkedIn profile URLs and add it to your spreadsheet. Hopefully you're starting to see the value in this, and how it can be used to gather a lot of intelligence that can be used for all kinds of online activity, not least your SEO and social media campaigns.

3. Gathering the follower counts across social networks

Now that we have the author's social media accounts, it makes sense to get their follower counts so that they can be ranked based on influence within the spreadsheet.

Here are the final XPath formulae that you can plug straight into Excel for each network to get their follower counts. All you'll need to do is replace the text INSERT SOCIAL PROFILE URL with the cell reference to the Google+/LinkedIn URL:

Google+:

=XPathOnUrl(<strong>INSERTGOOGLEPROFILEURL</strong>,"//span[@class='BOfSxb']")

LinkedIn:

=XPathOnUrl(<strong>INSERTLINKEDINURL</strong>,"//dd[@class='overview-connections']/p/strong")

4. Scraping page titles

Once you've got a list of URLs, you're going to want to get an idea of what the content is actually about. Using this quick bit of XPath against any URL will display the title of the page:

=XPathOnUrl(A2,"//title")

To be fair, if you're using the SEO Tools plugin for Excel then you can just use the built-in feature to scrape page titles, but it's always handy to know how to do it manually!

A nice extra touch for analysis is to look at the number of words used within the page titles. To do this, use the following formula:

=CountWords(A2)

From this you can get an understanding of what the optimum title length of a post within a website is. This is really handy if you're pitching an article to a specific publication. If you make the post the best possible fit for the site and back up your decisions with historical data, you stand a much better chance of success.

Taking this a step further, you can gather the social shares for each URL using the following functions:

Twitter:

=TwitterCount(<strong>INSERTURLHERE</strong>)

Facebook:

=FacebookLikes(<strong>INSERTURLHERE</strong>)

Google+:

=GooglePlusCount(<strong>INSERTURLHERE</strong>)

Note: You can also use a tool like URL Profiler to pull in this data, which is much better for large data sets. The tool also helps you to gather large chunks of data from other social networks, link data sources like Ahrefs, Majestic SEO and Moz, which is awesome.

If you want to get even more social stats then you can use the SharedCount API, and this is how you go about doing it…

Firstly, create a new column in your Excel spreadsheet and add the following formula (where A2 is the URL of the webpage you want to gather social stats for):

=CONCATENATE("http://api.sharedcount.com/?url=",A2)

You should now have a cell that contains your webpage URL prefixed with the SharedCount API URL. This is what we will use to gather social stats. Now here's the Excel formula to use for each network (where B2 is the cell that contaiins the formula above):

StumbleUpon:

=JsonPathOnUrl(B2,"StumbleUpon")
  Reddit:
  =JsonPathOnUrl(B2,"Reddit")
  Delicious:
 =JsonPathOnUrl(B2,"Delicious")
 Digg:
 =JsonPathOnUrl(B2,"Diggs")
  Pinterest:
 =JsonPathOnUrl(B2,"Pinterest")

LinkedIn:

=JsonPathOnUrl(B2,"Linkedin")

Facebook Shares:

=JsonPathOnUrl(B2,"Facebook.share_count")

Facebook Comments:

=JsonPathOnUrl(B2,"Facebook.comment_count")

Once you have this data, you can start looking much deeper into the elements of a successful post. Here's an example of a chart that I created around a large sample of articles that I analysed within Upworthy.com.

 The chart looks at the average number of social shares that an article on Upworthy receives vs the number of words within its title. This is invaluable data that can be used across a whole host of different on-page elements to get the perfect article template for the site you're pitching to.

See, big data is useful!

5. Date/time the post was published

Along with analysing the details of headlines that are working within a site, you may want to look at the optimal posting times for best results. This is something that I regularly do within my blogs to ensure that I'm getting the best possible return from the time I spend writing.

Every site is different, which makes it very difficult for an automated, one-size-fits-all tool to gather this information. Some sites will have this data within the <head> section of their webpages, but others will display it directly under the article headline. Again, Search Engine Land is a perfect example of a website doing this…

 So here's how you can scrape this information from the articles on Search Engine Land:

=XPathOnUrl(<strong>INSERTARTICLEURL</strong>,"//*[@class='dateline']/text()")

Now you've got the date and time of the post. You may want to trim this down and reformat it for your data analysis, but you've got it all in Excel so that should be pretty easy.

Source : https://moz.com/blog/a-content-marketers-guide-to-data-scraping

Taking a cue from the Ryanair screen scraping judgment

Screen scraping is the best way to aggregate web data much faster than a human possibly can. However, is there any such thing known as ethical web scraping?

Well it’s not scraping in itself that is good or bad. What matters is how you use the scraped data. It would be extremely unethical to steal data, republish it or use it to cause harm to a business. This was clearly established when the EU passed a judgment in favour of Ryanair.

The EU’s highest court passed a judgment in favour of Ryan air, and this will positively prevent people from scraping and using others data in an unethical manner. Ryanair had claimed that PR Aviation scraped its data regarding the flight scheduled and then used it to allow people book Ryanair flights via the PR Aviation website and this is clearly an infringement of database rights.

Source:http://www.habiledata.com/blog/taking-cue-ryanair-screen-scraping-judgment/

SFTW: Scraping data with Google Refine

For the first Something For The Weekend of 2012 I want to tackle a common problem when you’re trying to scrape a collection of webpage: they have some sort of structure in their URL like this, where part of the URL refers to the name or code of an entity:     http://www.ltscotland.org.uk/scottishschoolsonline/schools/freemealentitlement.asp?iSchoolID=5237521

  tp://www.ltscotland.org.uk/scottishschoolsonline/schools/freemealentitlement.asp?iSchoolID=5237629

    ttp://www.ltscotland.org.uk/scottishschoolsonline/schools/freemealentitlement.asp?iSchoolID=5237823

In this instance, you can see that the URL is identical apart from a 7 digit code at the end: the ID of the school the data refers to.

There are a number of ways you could scrape this data. You could use Google Docs and the =importXML formula, but Google Docs will only let you use this 50 times on any one spreadsheet (you could copy the results and select Edit > Paste Special > Values Only and then use the formula a further 50 times if it’s not too many – here’s one I prepared earlier).

And you could use Scraperwiki to write a powerful scraper – but you need to understand enough coding to do so quickly (here’s a demo I prepared earlier).

A middle option is to use Google Refine, and here’s how you do it.

Assembling the ingredients

With the basic URL structure identified, we already have half of our ingredients. What we need  next is a list of the ID codes that we’re going to use to complete each URL.

An advanced search for “list seed number scottish schools filetype:xls” brings up a link to this spreadsheet (XLS) which gives us just that.

The spreadsheet will need editing: remove any rows you don’t need. This will reduce the time that the scraper will take in going through them. For example, if you’re only interested in one local authority, or one type of school, sort your spreadsheet so that you can delete those above or below them.

Now to combine  the ID codes with the base URL.

Bringing your data into Google Refine

Open Google Refine and create a new project with the edited spreadsheet containing the school IDs.

At the top of the school ID column click on the drop-down menu and select Edit column > Add column based on this column…

In the New column name box at the top call this ‘URL’.

In the Expression box type the following piece of GREL (Google Refine Expression Language):

“http://www.ltscotland.org.uk/scottishschoolsonline/schools/freemealentitlement.asp?iSchoolID=”+value

(Type in the quotation marks yourself – if you’re copying them from a webpage you may have problems)

The ‘value’ bit means the value of each cell in the column you just selected. The plus sign adds it to the end of the URL in quotes.

In the Preview window you should see the results – you can even copy one of the resulting URLs and paste it into a browser to check it works. (On one occasion Google Refine added .0 to the end of the ID number, ruining the URL. You can solve this by changing ‘value’ to value.substring(0,7) – this extracts the first 7 characters of the ID number, omitting the ‘.0') UPDATE: in the comment Thad suggests “perhaps, upon import of your spreadsheet of IDs, you forgot to uncheck the importer option to Parse as numbers?”

Click OK if you’re happy, and you should have a new column with a URL for each school ID.

Grabbing the HTML for each page

Now click on the top of this new URL column and select Edit column > Add column by fetching URLs…

In the New column name box at the top call this ‘HTML’.

All you need in the Expression window is ‘value’, so leave that as it is.

Click OK.

Google Refine will now go to each of those URLs and fetch the HTML contents. As we have a couple thousand rows here, this will take a long time – hours, depending on the speed of your computer and internet connection (it may not work at all if either isn’t very fast). So leave it running and come back to it later.

Extracting data from the raw HTML with parseHTML

When it’s finished you’ll have another column where each cell is a bunch of HTML. You’ll need to create a new column to extract what you need from that, and you’ll also need some GREL expressions explained here.

First you need to identify what data you want, and where it is in the HTML. To find it, right-click on one of the webpages containing the data, and search for a key phrase or figure that you want to extract. Around that data you want to find a HTML tag like <table class=”destinations”> or <div id=”statistics”>. Keep that open in another window while you tweak the expression we come onto below…

Back in Google Refine, at the top of the HTML column click on the drop-down menu and select Edit column > Add column based on this column…

In the New column name box at the top give it a name describing the data you’re going to pull out.

In the Expression box type the following piece of GREL (Google Refine Expression Language):

value.parseHtml().select(“table.destinations”)[0].select(“tr”).toString()

(Again, type the quotation marks yourself rather than copying them from here or you may have problems)

I’ll break down what this is doing:

value.parseHtml()

parse the HTML in each cell (value)

.select(“table.destinations”)

find a table with a class (.) of “destinations” (in the source HTML this reads <table class=”destinations”>. If it was <div id=”statistics”> then you would write .select(“div#statistics”) – the hash sign representing an ‘id’ and the full stop representing a ‘class’.

[0]

This zero in square brackets tells Refine to only grab the first table – a number 1 would indicate the second, and so on. This is because numbering (“indexing”) generally begins with zero in programming.

.select(“tr”)

Now, within that table, find anything within the tag <tr>

.toString()

And convert the results into a string of text.

The results of that expression in the Preview window should look something like this:

<tr> <th></th> <th>Abbotswell School</th> <th>Aberdeen City</th> <th>Scotland</th> </tr> <tr> <th>Percentage of pupils</th> <td>25.5%</td> <td>16.3%</td> <td>22.6%</td> </tr>

This is still HTML, but a much smaller and manageable chunk. You could, if you chose, now export it as a spreadsheet file and use various techniques to get rid of the tags (Find and Replace, for example) and split the data into separate columns (the =SPLIT formula, for example).

Or you could further tweak your GREL code in Refine to drill further into your data, like so:

value.parseHtml().select(“table.destinations”)[0].select(“td”)[0].toString()

Which would give you this:

<td>25.5%</td>

Or you can add the .substring function to strip out the HTML like so (assuming that the data you want is always 5 characters long):

value.parseHtml().select(“table.destinations”)[0].select(“td”)[0].toString().substring(5,10)

When you’re happy, click OK and you should have a new column for that data. You can repeat this for every piece of data you want to extract into a new column.

Then click Export in the upper right corner and save as a CSV or Excel file.

Source: http://onlinejournalismblog.com/2012/01/13/sftw-scraping-data-with-google-refine/

Data Scraping - Hand Scraped Hardwood Flooring Gives Your Home That Exclusive Look

Today hand scraped hardwood flooring is becoming extremely popular in the more opulent homes as well as in some commercial properties. Although this type of flooring has only recently become fashionable it has been around for many centuries.

Certainly before the invention of modern sanding techniques all floors where hand scraped at the location where they were to be installed to ensure that the floor would be flat and even. However today this method is used instead to provide texture, richness as well as a unique look and feel to the flooring.

Although manufacturers have produced machines which can provide a scraped look to their flooring it looks cheap compared to the real thing. Unfortunately the main problem with using a machine to scrape the flooring is that it provides a uniform look to the pattern of the wood. Because of this it lacks the natural feel that you would see with a floor which has been scraped by hand.

When done by hand, scraping creates a truly unique look to the floor. However the actual look and feel of each floor will vary as it depends on the skills of the person actually carrying out the work. If there is no control in place whilst the work is being carried out this can result in disastrous look to the finished product.

Many manufacturers who actually provide hand scraped hardwood flooring will either just dent, scoop or rough the floor up. But others will use sanding techniques in order to create a worn and uneven look to the flooring. The more professional teams will scrape the entire surface of the wood in order to create the unique hand made look for their customers.

Many companies will allow their customers to choose what type of scraping takes place on their wood. They can choose between light, medium and heavy. The companies who are really good at hand scraping will be able give the hardwood floor a reclaimed look by including wormholes, splits and other naturally-occurring features within the wood.

If you do decide to choose hand scraped hardwood flooring you will need to factor the costs that are associated with it into your budget. Unfortunately this type of flooring does not come cheap and you can find yourself paying upwards of $15 per sq ft. But once it is installed it will give a room a unique and warm rich feel to it and is certainly going to wow your friends and family when they see it for the first time.

Source: http://ezinearticles.com/?Hand-Scraped-Hardwood-Flooring-Gives-Your-Home-That-Exclusive-Look&id=572577

Making data on the web useful: scraping

Introduction

Many times data is not easily accessible – although it does exist. As much as we wish everything was available in CSV or the format of our choice – most data is published in different forms on the web. What if you want to use the data to combine it with other datasets and explore it independently?

Scraping to the rescue!

Scraping describes the method to extract data hidden in documents – such as Web Pages and PDFs and make it useable for further processing. It is among the most useful skills if you set out to investigate data – and most of the time it’s not especially challenging. For the most simple ways of scraping you don’t even need to know how to write code.

This example relies heavily on Google Chrome for the first part. Some things work well with other browsers, however we will be using one specific browser extension only available on Chrome. If you can’t install Chrome, don’t worry the principles remain similar.

Code-free Scraping in 5 minutes using Google Spreadsheets & Google Chrome

Knowing the structure of a website is the first step towards extracting and using the data. Let’s get our data into a spreadsheet – so we can use it further. An easy way to do this is provided by a special formula in Google Spreadsheets.

Save yourselves hours of time in copy-paste agony with the ImportHTML command in Google Spreadsheets. It really is magic!

Recipes

In order to complete the next challenge, take a look in the Handbook at one of the following recipes:

    Extracting data from HTML tables.

    Scraping using the Scraper Extension for Chrome

Both methods are useful for:

    Extracting individual lists or tables from single webpages

The latter can do slightly more complex tasks, such as extracting nested information. Take a look at the recipe for more details.

Neither will work for:

    Extracting data spread across multiple webpages

Challenge

Task: Find a website with a table and scrape the information from it. Share your result on datahub.io (make sure to tag your dataset with schoolofdata.org)

Tip

Once you’ve got your table into the spreadsheet, you may want to move it around, or put it in another sheet. Right click the top left cell and select “paste special” – “paste values only”.

Scraping more than one webpage: Scraperwiki

Note: Before proceeding into full scraping mode, it’s helpful to understand the flesh and bones of what makes up a webpage. Read the Introduction to HTML recipe in the handbook.

Until now we’ve only scraped data from a single webpage. What if there are more? Or you want to scrape complex databases? You’ll need to learn how to program – at least a bit.

It’s beyond the scope of this course to teach how to scrape, our aim here is to help you understand whether it is worth investing your time to learn, and to point you at some useful resources to help you on your way!

Structure of a scraper

Scrapers are comprised of three core parts:

1.    A queue of pages to scrape
2.    An area for structured data to be stored, such as a database
3.    A downloader and parser that adds URLs to the queue and/or structured information to the database.

Fortunately for you there is a good website for programming scrapers: ScraperWiki.com

ScraperWiki has two main functions: You can write scrapers – which are optionally run regularly and the data is available to everyone visiting – or you can request them to write scrapers for you. The latter costs some money – however it helps to contact the Scraperwiki community (Google Group) someone might get excited about your project and help you!.

If you are interested in writing scrapers with Scraperwiki, check out this sample scraper – scraping some data about Parliament. Click View source to see the details. Also check out the Scraperwiki documentation: https://scraperwiki.com/docs/python/

When should I make the investment to learn how to scrape?

A few reasons (non-exhaustive list!):

1.    If you regularly have to extract data where there are numerous tables in one page.

2.    If your information is spread across numerous pages.

3.    If you want to run the scraper regularly (e.g. if information is released every week or month).

4.    If you want things like email alerts if information on a particular webpage changes.

…And you don’t want to pay someone else to do it for you!

Summary:

In this course we’ve covered Web scraping and how to extract data from websites. The main function of scraping is to convert data that is semi-structured into structured data and make it easily useable for further processing. While this is a relatively simple task with a bit of programming – for single webpages it is also feasible without any programming at all. We’ve introduced =importHTML and the Scraper extension for your scraping needs.

Further Reading

1.    Scraping for Journalism: A Guide for Collecting Data: ProPublica Guides

2.    Scraping for Journalists (ebook): Paul Bradshaw

3.    Scrape the Web: Strategies for programming websites that don’t expect it : Talk from PyCon

4.    An Introduction to Compassionate Screen Scraping: Will Larson

Any questions? Got stuck? Ask School of Data!

ScraperWiki has two main functions: You can write scrapers – which are optionally run regularly and the data is available to everyone visiting – or you can request them to write scrapers for you. The latter costs some money – however it helps to contact the Scraperwiki community (Google Group) someone might get excited about your project and help you!.

If you are interested in writing scrapers with Scraperwiki, check out this sample scraper – scraping some data about Parliament. Click View source to see the details. Also check out the Scraperwiki documentation: https://scraperwiki.com/docs/python/

When should I make the investment to learn how to scrape?

A few reasons (non-exhaustive list!):

1.    If you regularly have to extract data where there are numerous tables in one page.

2.    If your information is spread across numerous pages.

3.    If you want to run the scraper regularly (e.g. if information is released every week or month).

4.    If you want things like email alerts if information on a particular webpage changes.

…And you don’t want to pay someone else to do it for you!

Summary:

In this course we’ve covered Web scraping and how to extract data from websites. The main function of scraping is to convert data that is semi-structured into structured data and make it easily useable for further processing. While this is a relatively simple task with a bit of programming – for single webpages it is also feasible without any programming at all. We’ve introduced =importHTML and the Scraper extension for your scraping needs.

Source: http://schoolofdata.org/handbook/courses/scraping/

Scraping Services - Assuring Scraping Success with Proxy Data Scraping

Have you ever heard of "Data Scraping?" Data Scraping is the process of collecting useful data that has been placed in the public domain of the internet (private areas too if conditions are met) and storing it in databases or spreadsheets for later use in various applications. Data Scraping technology is not new and many a successful businessman has made his fortune by taking advantage of data scraping technology.

Sometimes website owners may not derive much pleasure from automated harvesting of their data. Webmasters have learned to disallow web scrapers access to their websites by using tools or methods that block certain ip addresses from retrieving website content. Data scrapers are left with the choice to either target a different website, or to move the harvesting script from computer to computer using a different IP address each time and extract as much data as possible until all of the scraper's computers are eventually blocked.

Thankfully there is a modern solution to this problem. Proxy Data Scraping technology solves the problem by using proxy IP addresses. Every time your data scraping program executes an extraction from a website, the website thinks it is coming from a different IP address. To the website owner, proxy data scraping simply looks like a short period of increased traffic from all around the world. They have very limited and tedious ways of blocking such a script but more importantly -- most of the time, they simply won't know they are being scraped.

You may now be asking yourself, "Where can I get Proxy Data Scraping Technology for my project?" The "do-it-yourself" solution is, rather unfortunately, not simple at all. Setting up a proxy data scraping network takes a lot of time and requires that you either own a bunch of IP addresses and suitable servers to be used as proxies, not to mention the IT guru you need to get everything configured properly. You could consider renting proxy servers from select hosting providers, but that option tends to be quite pricey but arguably better than the alternative: dangerous and unreliable (but free) public proxy servers.

There are literally thousands of free proxy servers located around the globe that are simple enough to use. The trick however is finding them. Many sites list hundreds of servers, but locating one that is working, open, and supports the type of protocols you need can be a lesson in persistence, trial, and error. However if you do succeed in discovering a pool of working public proxies, there are still inherent dangers of using them. First off, you don't know who the server belongs to or what activities are going on elsewhere on the server. Sending sensitive requests or data through a public proxy is a bad idea. It is fairly easy for a proxy server to capture any information you send through it or that it sends back to you. If you choose the public proxy method, make sure you never send any transaction through that might compromise you or anyone else in case disreputable people are made aware of the data.

A less risky scenario for proxy data scraping is to rent a rotating proxy connection that cycles through a large number of private IP addresses. There are several of these companies available that claim to delete all web traffic logs which allows you to anonymously harvest the web with minimal threat of reprisal. Companies such as offer large scale anonymous proxy solutions, but often carry a fairly hefty setup fee to get you going.

The other advantage is that companies who own such networks can often help you design and implementation of a custom proxy data scraping program instead of trying to work with a generic scraping bot. After performing a simple Google search, I quickly found one company (www.ScrapeGoat.com) that provides anonymous proxy server access for data scraping purposes. Or, according to their website, if you want to make your life even easier, ScrapeGoat can extract the data for you and deliver it in a variety of different formats often before you could even finish configuring your off the shelf data scraping program.

Whichever path you choose for your proxy data scraping needs, don't let a few simple tricks thwart you from accessing all the wonderful information stored on the world wide web!

Source: http://ezinearticles.com/?Assuring-Scraping-Success-with-Proxy-Data-Scraping&id=248993

Twitter Scraper Python Library

I wanted to save the tweets from Transparency Camp. This prompted me to turn Anna‘s basic Twitter scraper into a library. Here’s how you use it.

Import it. (It only works on ScraperWiki, unfortunately.)

from scraperwiki import swimport

search = swimport('twitter_search').search

Then search for terms.

search(['picnic #tcamp12', 'from:TCampDC', '@TCampDC', '#tcamp12', '#viphack'])

A separate search will be run on each of these phrases. That’s it.

A more complete search

Searching for #tcamp12 and #viphack didn’t get me all of the tweets because I waited like a week to do this. In order to get a more complete list of the tweets, I looked at the tweets returned from that first search; I searched for tweets referencing the users who had tweeted those tweets.

from scraperwiki.sqlite import save, select

from time import sleep

# Search by user to get some more

users = [row['from_user'] + ' tcamp12' for row in \

select('distinct from_user from swdata where from_user where user > "%s"' \

% get_var('previous_from_user', ''))]

for user in users:

    search([user], num_pages = 2)

    save_var('previous_from_user', user)

    sleep(2)

By default, the search function retrieves 15 pages of results, which is the maximum. In order to save some time, I limited this second phase of searching to two pages, or 200 results; I doubted that there would be more than 200 relevant results mentioning a particular user.

The full script also counts how many tweets were made by each user.

Library

Remember, this is a library, so you can easily reuse it in your own scripts, like Max Richman did.

Source: https://scraperwiki.wordpress.com/2012/07/04/twitter-scraper-python-library/