Wednesday 30 November 2016

PDF Scraping: Making Modern File Formats More Accessible

PDF Scraping: Making Modern File Formats More Accessible

Data scraping is the process of automatically sorting through information contained on the internet inside html, PDF or other documents and collecting relevant information to into databases and spreadsheets for later retrieval. On most websites, the text is easily and accessibly written in the source code but an increasing number of businesses are using Adobe PDF format (Portable Document Format: A format which can be viewed by the free Adobe Acrobat software on almost any operating system. See below for a link.). The advantage of PDF format is that the document looks exactly the same no matter which computer you view it from making it ideal for business forms, specification sheets, etc.; the disadvantage is that the text is converted into an image from which you often cannot easily copy and paste. PDF Scraping is the process of data scraping information contained in PDF files. To PDF scrape a PDF document, you must employ a more diverse set of tools.

There are two main types of PDF files: those built from a text file and those built from an image (likely scanned in). Adobe's own software is capable of PDF scraping from text-based PDF files but special tools are needed for PDF scraping text from image-based PDF files. The primary tool for PDF scraping is the OCR program. OCR, or Optical Character Recognition, programs scan a document for small pictures that they can separate into letters. These pictures are then compared to actual letters and if matches are found, the letters are copied into a file. OCR programs can perform PDF scraping of image-based PDF files quite accurately but they are not perfect.

Once the OCR program or Adobe program has finished PDF scraping a document, you can search through the data to find the parts you are most interested in. This information can then be stored into your favorite database or spreadsheet program. Some PDF scraping programs can sort the data into databases and/or spreadsheets automatically making your job that much easier.

Quite often you will not find a PDF scraping program that will obtain exactly the data you want without customization. Surprisingly a search on Google only turned up one business, (the amusingly named ScrapeGoat.com that will create a customized PDF scraping utility for your project. A handful of off the shelf utilities claim to be customizable, but seem to require a bit of programming knowledge and time commitment to use effectively. Obtaining the data yourself with one of these tools may be possible but will likely prove quite tedious and time consuming. It may be advisable to contract a company that specializes in PDF scraping to do it for you quickly and professionally.

Let's explore some real world examples of the uses of PDF scraping technology. A group at Cornell University wanted to improve a database of technical documents in PDF format by taking the old PDF file where the links and references were just images of text and changing the links and references into working clickable links thus making the database easy to navigate and cross-reference. They employed a PDF scraping utility to deconstruct the PDF files and figure out where the links were. They then could create a simple script to re-create the PDF files with working links replacing the old text image.

A computer hardware vendor wanted to display specifications data for his hardware on his website. He hired a company to perform PDF scraping of the hardware documentation on the manufacturers' website and save the PDF scraped data into a database he could use to update his webpage automatically.

PDF Scraping is just collecting information that is available on the public internet. PDF Scraping does not violate copyright laws.

PDF Scraping is a great new technology that can significantly reduce your workload if it involves retrieving information from PDF files. Applications exist that can help you with smaller, easier PDF Scraping projects but companies exist that will create custom applications for larger or more intricate PDF Scraping jobs.

Source: http://ezinearticles.com/?PDF-Scraping:-Making-Modern-File-Formats-More-Accessible&id=193321

Monday 28 November 2016

Scrape amazon and price your product the right way – A use case

Scrape amazon and price your product the right way – A use case

So you built a product that you want to sell through Amazon.

How do you price your product?
 

Amazon is the world’s largest online retailer. Millions of products are sold through amazon.  a lot of people make their living selling through Amazon. One of the biggest mistake people do in Amazon is that they price their product the wrong way. Sometimes they sell overpriced products, sometimes they sell the underpriced product. Both situations are toxic for the business.

We recently worked with a company that helps small businesses sell the products efficiently through amazon and other marketplaces. One of the key things they are doing is helping people with pricing their product the right way.

What I learned from them is that price is a relative term and a lot of people does not understand it. Pricing is a function of the positioning of  your product in the market.

We need to collect the data using  a technique called web scraping to understand how to position the product. You can get the  data in a CSV file which can be used for analysis.

1) What is the average price of a comparable product?

Understanding the pricing  strategy of your competitors products  is the first step in solving the problem. This can give you a range in which you can price your product. You can get the pricing data by scraping amazon

2) Is this a premium product?

People always pay a premium price for a premium product. What makes a product premium? – A product is considered premium only when the customer believe it is worth the price. Excellent marketing and branding are the ways to position your product as a premium product. You can get the relevant data by scraping amazon.

3) What are the problems with your competitor products?

Your competitor products might be having some defects. Or they might not be addressing a relevant problem. You have every chance of success If you are solving a problem that your competitor doesn’t. You can find these problems by analyzing the product reviews of your competitors. You can get review data by scraping amazon.

By analyzing data you can reach at a point where your profit margin looks healthy and pricing looks sensible. Buyers buy the value, not your product. Differentiate your product and position it as a superior product. Give people a reason to buy and that is the only way to succeed.

Source: http://blog.datahut.co/scrape-amazon-and-price-your-product-the-right-way-a-use-case/

Wednesday 9 November 2016

Data Mining Process - Why Outsource Data Mining Service?

Data Mining Process - Why Outsource Data Mining Service?

Overview of Data Mining and Process:


Data mining is one of the unique techniques for investigating information to extract certain data patterns and decide to outcome of existing requirements. Data mining is widely use in client research, services analysis, market research and so on. It is totally based on mathematical algorithm and analytical skills to drive the desired results from the huge database collection.

Information mining is mostly used by financial analyzer, business and professional organization and also there are many growing area of business that are get maximum advantages of data extract with use of data warehouses in their small to large level of businesses.

Most of functionalities which are used in information collecting process define as under:

* Retrieving Data

* Analyzing Data

* Extracting Data

* Transforming Data

* Loading Data

* Managing Databases

Most of small, medium and large levels of businesses are collect huge amount of data or information for analysis and research to develop business. Such kind of large amount will help and makes it much important whenever information or data required.

Why Outsource Data Online Mining Service?

Outsourcing advantages of data mining services:
o Almost save 60% operating cost
o High quality analysis processes ensuring accuracy levels of almost 99.98%
o Guaranteed risk free outsourcing experience ensured by inflexible information security policies and practices
o Get your project done within a quick turnaround time
o You can measure highly skilled and expertise by taking benefits of Free Trial Program.
o Get the gathered information presented in a simple and easy to access format

Thus, data or information mining is very important part of the web research services and it is most useful process. By outsource data extraction and mining service; you can concentrate on your co relative business and growing fast as you desire.

Outsourcing web research is trusted and well known Internet Market research organization having years of experience in BPO (business process outsourcing) field.

If you want to more information about data mining services and related web research services, then contact us.

Source: http://ezinearticles.com/?Data-Mining-Process---Why-Outsource-Data-Mining-Service?&id=3789102